Strategic Communications:
Representative experience and activities
- Developing a global thought leadership program
- Positioning CEO and other senior leaders externally and internally
- Developing a comprehensive messaging strategy
- Creating a communications strategy for cultural change programs
- Creating a communications strategy for designing annual reports and investor meetings
- Setting up a communications department
- Setting up a crisis communications plan
- Developing team communication strategies
- Launching new products internally and externally
- Launching a new brand internally and externally
Tactical Communications:
Representative experience and activities
- Applying techniques for message management
- Managing communications projects
- Designing and creating effective communication materials
- Implementing a crisis communication plan
- Creating press releases that get results
- Improving presentation content, format and delivery
- Managing press briefings globally
- Implementing media strategy
- Improving ROI on internal and external conferences