How will you translate aggregated employee survey results into authentic, meaningful communications?
Your employee survey results have just landed on your desk. Remain calm.
Here are five steps to follow when you as a leader communicate the results internally, and even externally:
- Categorize the results into a four-square grid with ”urgent” on the x axis and ”important” on the y axis.
- Work with your communications team to develop a message architecture that provides clear context, consistent messages and careful action plans for rolling out the results.
- In these communications, ask for leaders and employees in different levels or roles inside the organization to volunteer to guide the change program based on the survey results.
- Set up a ”rapid roundtable” work session with those volunteers to determine the specific issues underlying the worst scores in the urgent/important grid, to identify the impact of those prioritized issues and to offer ideas for amelioration.
- Ask the volunteer work group to identify interesting, noteworthy results that might attract media attention, if appropriate, and then task the communications team to create an external communications plan.
Internal and external audiences alike demand ”authentic” communication pieces that celebrate the successes revealed by the data but still recognize the shortcomings your company needs to improve.
Do you need help rolling out the results of your latest employee survey? Ask, assess, then act. We’re here to help!