Self-Assessment: How good is your thought-leadership strategy?

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Take this quick 10-question survey to get an overview of your current strengths, weaknesses and strategies!

The test is private and confidential…no one will see the results but you.

1. Are you doing things to make your competitors see you as a leading authority on industry trends?

Yes
Sometimes
No

2. Are you always one step ahead of your competitors in setting industry trends?

Yes
Sometimes
No

3. Are you being asked to speak at the right trade conferences?

Yes
Sometimes
No

4. When a new idea is floated, do people turn to you to judge how breakthrough it is?

Yes
Sometimes
No

5. Do journalists turn to you for your views about the industry’s past, present and future?

Yes
Sometimes
No

6. Do your own employees see you as leading the industry?

Yes
Sometimes
No

7. Do your own employees see you leading the industry in the right direction?

Yes
Sometimes
No

8. Is your voice heard in influential circles outside your industry?

Yes
Sometimes
No

9. Do people outside your industry turn to you to clarify trends in the industry and put new developments into perspective?

Yes
Sometimes
No

10. Are you considered one of the most visible and visionary leaders in your industry?

Yes
Sometimes
No

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